S&B Strategy advises HomeServe Germany on the acquisition of Latzel GmbH & Co. KG

Our team advised HomeServe Deutschland, a portfolio company of Brookfield Infrastructure Partners, on the acquisition of Latzel GmbH & Co. KG on the acquisition. The transaction was signed in December 2023.

HomeServe is one of the leading HVAC trade groups with a focus on private end customers and residential construction. With a presence in eight countries and a total of around 9,000 employees, HomeServe focuses on actively strengthening trade companies in the respective regions by bundling central functions. This allows the companies to concentrate on providing advice, installation and service in the HVAC and electrical trades. With this acquisition, HomeServe will expand its presence in the greater Hanover area.

Latzel Haustechnik is an established HVAC company with almost 70 employees that specialises in heating and sanitary installations as well as maintenance services with a focus on end customers. The takeover secures Latzel’s succession in the long term and at the same time lays the foundation for expansion in the greater Hanover area.

Our team supported HomeServe comprehensively as lead M&A advisor during the entire acquisition process up to the successful signing as well as with an operational due diligence.

Quick Facts


  • December 2023


  • Leading HVAC trade group with a
    focus on the private end customer
  • Active worldwide with approx. 9,000 employees in eight countries
  • Headquarters of the German company in Frankfurt am Main

Latzel Haustechnik

  • Leading HVAC company in Hamelin, Greater Hanover area
  • Almost 70 employees
  • Focus on installation and maintenance
    of sanitary and heating systems for private end customers and housing construction

Deal Value

  • Undisclosed


  • M&A Lead Advisory
  • Operational Due Diligence


  • Patrick Seidler, Managing Partner
  • Maximilian Maurer, Senior Manager
  • Frederike Otto, Senior Associate



Patrick Seidler

Patrick is a founding partner of S&B Strategy GmbH and is responsible for M&A.

With over 12 years of experience as a managing director, consultant and manager with a focus on corporate and investor acquisitions, he is a proven expert in M&A – both for buy- and sell-side mandates. Patrick gained extensive experience in the deals division of PwC, on the management board of Hubert Burda Media and in M&A and strategy projects for national and international clients in Europe and Asia. Patrick completed his Master’s degree in Business Administration at the Amsterdam Business School.

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Maximilian Maurer

Maximilian Maurer

Maximilian holds a Bachelor of Science from the University of Passau. He has several years of professional experience as founder of an FMCG retail company and at the Big-Four consultancies EY and PwC, as well as at a strategy boutique.

Maximilian gained extensive experience in commercial deals and M&A through his project work in the construction supply and software industry.

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