ACCESSING NEW CUSTOMER GROUPS
"The market and customer structure is constantly changing."
This requires the alignment of the product and service portfolio to new, attractive customer groups. We identify potential and support you in tapping into it.
Problem
Do you already recognise potential in the market by penetrating additional or new customer groups, but your sales and the current scope of services are not geared towards this?
Market penetration concepts and strategies
Through clear, fact-based identification of real customer needs and turnover/sales potential, we work with you to define the potential in the end markets relevant to you and the skills and investments required to achieve this. If required, we will accompany you and your staff in the implementation of the market development concept.
Your contact person
Christoph is a founding partner of S&B Strategy GmbH and is responsible for strategy development and implementation.
He has 17 years of experience as an officer, strategy consultant and managing director, gained at PwC Deals Strategy, smaller consultancies and the German Armed Forces. He studied Political Science and Economics at the University of the German Armed Forces in Munich and completed an MBA at WFI.